Tristate Capital

Tristate Capital was the best kept secret in private equity banking in Pittsburgh. Looking to expand beyond being. a regional bank, the team at the agency worked with them to develop a new brand positioning, archetype, and visual identity.

I was asked take up the baton and to be the design lead on implementing the new brand strategy and build out a cohesive family of marketing assets including a new website, magazine ads, and digital display ads.

Overview:

A full family of integrated marketing assets implementing their newly developed visual idenity to help a private equity bank raise it’s brand equity and continue grow and expand.

Clients:

Theme Forest

Skills:

Creative Direction, UX/UI Design